Royalty to Attend MSC Poesia's Launch

The naming ceremony of MSC Cruises’ new ship, MSC Poesia will be attended by Prince and Princess Michael of Kent, which is set to take place on 5^th April in Dover. Sophia Loren, the ship’s Godmother, will be breaking the champagne bottle - the sixth time she will have done the honours for an MSC cruise ship.  

CEO Pierfrancesco Vago said, “MSC Poesia is the first of our new builds to be christened abroad. Dover was chosen as a venue for her christening to highlight the importance of the English market for the cruising industry. The steady growth of the UK market has urged us to invest significantly and strengthen our brand on this market. More and more British people will come to Italy to experience a truly Italian cruise. The christening event will be spectacular thanks to the presence of the timeless Italian actress, Sophia Loren and the talented Maestro Andrea Bocelli and now, the presence of their Royal Highnesses Prince and Princess Michael of Kent.” 

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